Chimichanga
The Project
Few things have the power to transport us back in time like the rich, bold hue of velvet red lipstick. This timeless shade embodies the decade's spirit of rebellion, glamour, and unabashed femininity. Velvet red lipstick is more than a throwback - it's a symbol of self-expression and individuality.
Target Audience
Young Adults and Millennials: This demographic is often more open to trying new, eco-friendly products and can be significant drivers of market trends. Strongly values ethical consumption, sustainability, and animal rights.
The Inspiration
Imagine a red velvet lipstick that whispers tales of femme fatales, a shade as timeless as the ‘90s glamour we yearn to revisit. Satin dresses and high heels disagreeing into the flashing lights of the night. A time when the small hours of the night were filled with deep conversations with your fabulous besties over a cosmopolitan.
The Goal
Imagine a red velvet lipstick that whispers tales of femme fatales, a shade as timeless as the ‘90s glamour we yearn to revisit. Satin dresses and high heels disagreeing into the flashing lights of the night. When the small hours were filled with deep conversations with your fabulous besties over a cosmopolitan. A time when the moment existed to be enjoyed rather than captured and monetized. Yes, it’s all about the nostalgia of a less complicated life, a time without notifications and 24-hour trend cycles.
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Rositsa Prokopieva
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ChatGPT / Midjourney / Adobe Lightroom CC / Adobe Photoshop CC
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Rositsa Prokopieva
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Rositsa Prokopieva
